What is digital marketing

By Evans January 14, 2019

What is digital marketing

Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and their websites to connect with current and prospective customers.

With how accessible the internet is today, would you believe me if I told you the number of people who go online every day is still increasing?

It is. In fact, “constant” internet usage among adults increased by 5% in just the last three years, according to Pew Research. And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing isn’t as effective as it used to be.

Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means you need to meet them where they are already spending time: on the internet.

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User experience is more than a design capability; it is a strategic offering that brings together data-driven insights, cultural behavior, brand and user objectives, technology, and creative vision.

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This core philosophy stands at the center of everything we make. The brands we build and the experiences we create live at the intersection of clarity and surprise and are positioned to matter in culture through shared values and ideals.

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SHARA SOLUTIONS LTD is a fast growing company formed to take advantage of digital technology to offer innovative business solutions and marketing tools to enable business organization run more efficiently and grow. Read more

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